Coupon Section to be Included in The 2012 Horse Industry Resource Guide

Tack shops, feed stores, boarding stables, horse trainers and other equine businesses in all of the 50 states are being encouraged to be part of the coupon section in the forthcoming 2012 The Horse Industry Resource Guide.

The Horse Industry Resource Guide, which in 2011 included more than 100,000 horse businesses, product manufacturers, horse trainers, vets, etc. is digitally published each year by One Horse Press.  It includes a national section featuring horse products, services, and breed and show organizations.  The “state” section includes services ranging from tack shops and feed stores to horse trainers and boarding stables.  This year’s edition will also include coupon sections for each state, and a “Made In The USA” section.

“Coupons, which offer either a discount or a rebate, are a great way for horse related businesses to expand their customer base and to stimulate each state’s equine industry economy,” says Laurie Cerny, owner of One Horse Press.  “The more that can be done to help local equine businesses, the better.”

The coupon section will be in addition to the basic business listings in the guide.  A basic business listing, which includes the business name, phone number, and address is free.  In addition, upgraded listings are available for just $10 for a bolded listing that includes an email address and web site, or $20 for 75 words of descriptive text. Coupons are just $20.

For more information about The Horse Industry Resource Guide call (269) 657-3842, or go to  An inclusion form for the “Made In The USA” section can be downloaded from the site.  A form for the coupon section is also available at the website.

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